[NEW YORK - Wednesday] - by Devon Melk. Rumors are now running amokthat the 2nd most powerful website on the entire Worldwide-Web mayfile BANKRUPTCY, with the deadline set for this December; being thedate of both discharge and dissolution in a Federal Court of Law.

This would come as a SHOCK to investors and "Googlers" alike whoboth profit and benefit from the use of the World's largest andmost powerful search engine which receives far in excess of100 MILLION unique daily visitors and well over 300 millionindividual searches daily - making it perhaps the single mostvaluable public data resource as an "information bank" online theworld over.

But is the rumor true or false?

The origin of the rumor occurred when some savvy Internet marketersbegan making statements that they had heard "insiders' talk" thatthe company (now publicly traded since April 30, 2004, just over 3years ago) may face financial disaster with the release of a "newsystem" that would allow advertisers to get their otherwisepay-per-click (PPC) advertising completely free.

This, of course, would naturally lead directly (like a domino-effect) to the collapse of Google's sibling program AdSense; as itsonly revenue comes from the direct sales of AdWords "clicks."

The "new system" in question and responsible for the controversyover getting AdWords pay-per-clicks free is that developed byDr Jon Cohen of New York City, New York (now retired) who discovereda simple, yet effective means, for getting Google PPC ads withouthaving to suffer the costs involved.

The retired New York doctor and native has a publicly disclosed networth now in excess of $70 million [US], having generated well over$377 million in product sales from sixteen (16) separate onlinebusinesses within just nine (9) years since first venturing onlinein 1998 (about the same time as Google was founded).

It is estimated by company insiders and leading financial analyststhat the "good doctor" (as he's called by "all who know him") haspurportedly saved well over $93 million (some estimates suggestcloser to $136 million) in otherwise paid advertising at Google andthe other major players in the PPC targeted-search arena online -including Yahoo, MSN, AskJeeves, AllTheWeb.com, HotBot, AltaVista,Lycos and Netscape, just to name a few.

The "secret" became available to the general masses last April, andits very release caused such a major sweeping stir among thecommunity of Internet-marketers, affiliate-marketers, webmasters,ecommerce company owners and surfers alike that the site quicklyrose to break the top most visited 1,000 websites on the entireplanet briefly; and as can be seen here:

http://tinyurl.com/39lnjn (Alexa data on this!)

When asked if the "secret" would somehow ruin Google, Dr Cohenrevealed almost cryptically that it actually would bring about justthe opposite effect, and "stimulate" even more business volume forthe virtual giant.

Many people were dismayed to find that Google itself is deliberatelyallowing the purchase of 100,000's of PPC ads offering the secretsystem to the general public -- which indicates to most observersthat either they [Google] haven't caught it, or they simply feelthat it somehow is not a threat to their continued operation.

For anyone's inspection factual and hard evidence supporting thiscan be seen by simply looking to the right-hand column when doing asearch for "get google ads free" (specifically in quotation marks)at Google.com under the "Sponsored Links" section.

Or take this direct and instant SHORTCUT:

http://tinyurl.com/2ctu6j

You can also see nearly 100,000 specific results in the "organic"fields index located in the center and which occupies the bulk of the results pages.

One would think that if Google felt threatened by such a release asthis earth-shaking "secret" is, they would hardly allow for either paid-ads or organic content to make the top searches regarding it.

However, evidence supports to the contrary - and this being thecase now for a full six (6) months.

Mysteriously, within just two (2) hours of its initial release last April, Google itself actually did in fact 'pause' the parent firm'sattempts at advertising the new system using PPCs on their searchengine - only, however, to release the hold after a Review Teamconsisting of some of Google's top executives completed performingan in-depth investigation and made the determination to ALLOW the ads to run.

The secret system was recently revised however to include "major new content" and "more exhaustive instructions," and is nowavailable at its Home Site:

http://skypilot38.freegoogle.hop.clickbank.net

The most important addition is that of a so-called "string of code"(tech-talk for some HTML) that can be added to any webpage(s) thatinstantly causes the elimination of the page owner's AdWords costsright away.

Even a "live" woman spokes-representative ("Rachel") has been added to the site, and who appears to literally walk out onto the webpage and talk to visitors and explain a bit more how the mysterious newbreakthrough system works.

Since the addition of this new "live" spokes-woman has now appeared at the site, company Vice President of Sales & Marketing, Mr ToddCoutrin states that "sales for the system have skyrocketed above2,430% suddenly and with no limit in sight."

Coutrin continues: "With the newest revision now in place, plus allthe additions added, affiliates for the new system can expect toearn even more than ever before!" (Note: Affiliates make up the bulk of the firm's sales generation.)

The refund rate for the new revised version of the secret (namedV5.1) has dropped to less than half of what it was before the newerversion's release; meaning it's now even more readily-received andput to use than ever before (perhaps in large part to the newer simplicity of application) - now making it the safest and one of the best resellers for the networks of affiliate marketers who earn their revenues from the reselling of other electronic publishers'stock and digital product lines.

When asked, Google company representatives stated matter-of-factlythat the rumors of bankruptcy for the ecommerce giant are simplynot true, and that the rumor millings are in fact simply the resultof "panics" brought on by the usual hysteria associated with anything large, new or revolutionary - or in this case, all three.

Attempts to contact both Sergey Brin and Larry Page, the formerStanford University students who founded Google in 1998, to requestcomment were unsuccessful.

Again, Google itself seems to be the biggest supporter of the "newsystem" as it's allowing more and more advertisers to promote thenew system on its search engine before over 100 million daily searches and surfers.

Recommended: Plug-In Profit Site - Complete Money Making Site Setup FREE!

If your company is just starting out you may find that there just is not a lot in the budget for advertising. Utilizing affiliate marketing can really help to get the word out there about your company with very little money on your part. With the use of one of the many network affiliate companies that are out there your business can grow without you having to manage any outside sales personnel or keeping track of the sales marketing.

When utilized correctly affiliate marketing can bring sales to a business with very little effort on your part. You find an established company with a group of advertisers who then post ads on their websites. You pay a sales commission to the company for each individual sale that is made from their advertising on their site. When you use an affiliate network to market you do less work because the company tracks the visits and the sales you simply pay the company their commission for each sale. If you want little to do with your advertising you can make this step automatic, but by visiting the site you can see for yourself if it is a good image for your company or not. Does it portray the image that you are looking for or is it just not right for your company? Choosing for yourself allows you to have some control over which affiliate is best for your company.

Many affiliate sites allow advertising to be done for a specified amount of time to help promote special deals and may limit the amount of time the advertising can be in place. If the affiliate does not feel they are making enough, or they are not getting enough traffic to their own site, they may decide to discontinue the use of your advertisement.

You maybe able to find a company that will allow you to use a secondary affiliate program. These programs generally split the commission for sales and are beneficial to you as the seller because it can get your product out to two types of groups with the same cost. Essentially these companies split your advertising by allowing the advertising on one site and then when someone clicks on the link it takes them to another site and then to your site for the sales.

There is a benefit to each company that embarks on affiliate networking via the internet. The company that places the ads gets its product or services out on the internet in a highly visible way. The company that you use for your marketing will get more viewers to their website.

When you own a site that offers services you should consider affiliate programs that offer goods that are closely related to your own services this can be the best possible advertising. In general companies can discontinue use of an affiliate program without warning if the affiliate company violates the agreement. The affiliate company can also end the agreement by not hosting the ads any longer.

To find the best home based business ideas and opportunities so you can work at home visit: http://www.allstaradvertising.net/.

Recommended: Plug-In Profit Site - Complete Money Making Site Setup FREE!

Movies often attempt to portray real life, but in the end the whole story is fantasy. In the business world; a company can have an outstanding website, provide top-notch products and service at a reasonable cost, and yet still not produce profit from sales. The same business may acquire affiliate companies or other partners to boost their sales and profit but the truth is without knowledge about the parent company and their product and/or services; these attempts will end in failure.

The primary vehicle for a successful business lies in advertising, but those businesses on the internet may often have competitors offering the same products and/or services. In the case of internet businesses, advertising becomes even more important to them and ultimately determines failure or success. An internet company can have an extensive advertising plan, but it may be ineffective if there are many other similar companies gaining the customer’s attention.

Some companies may flourish from an extensive advertising plan, but to really gain success the company must have in place an effective network of advertising and marketing concerning a product and/or service. Affiliate marketing is essentially one method of building an advertising network by offering other website owners generated income through website referrals.

These affiliated website owners usually advertise their own website to create sales for the parent company. Website visitors have the option to go to the parent company’s site and buy the product and/or service. The income for the affiliated site through sales is often less in terms of advertising costs to produce the same results. In the following example; if $25 is spent on website advertising by 100 affiliate companies, then the parent company is actually gaining a $2,500 benefit in advertising costs.

Websites of this type will usually have more than only one affiliated business connected to it. In most cases, the parent company can easily keep track of the websites that send the most customers and eventually sales. Through this information, the parent company can let go the affiliates that have little to no positive results and reward those companies with outstanding advertising results. This tracking system will keep both the parent and affiliate companies’ advertising efforts running in a smooth, efficient manner for success.

The use of satisfied customers’ testimonials produces word of mouth advertising, which is another asset to those in the business world. This type of advertising is available at no cost to the parent or affiliate companies and should be utilize at its fullest advantage. The majority of the public are usually interested in those testimonials from the average person, and not by a paid celebrity. This method will offer the best exposure of a product and/or service. Another positive effect from a satisfied customer is that he/she uses word of mouth to friends, family, and associates about the company and what it offers. The result of this effect is often positive for the parent and affiliate companies and to the customer as well.

Experts mention that in the recent past about a company that used a referral plan, and determined that word of mouth advertising was the most effective method in the production of an advertising network.

To find the best home based business ideas and opportunities so you can work at home visit: http://www.allstaradvertising.net/.

Recommended: Plug-In Profit Site - Complete Money Making Site Setup FREE!

When creating a business you need to remember that the only way you will get customers is by letting people know you are there. You may have the best business around with the best deals out there but if you do not let everyone know that it is there then your business will not succeed.
Advertising is the one tool that can be used for success with any business, however an internet business can present some added challenges. It can be difficult to find the niche that works well when your business is a dime a dozen on the internet. Often the high end marketing does little good on the internet and can be very costly. Choosing a strategy that works well for your business as well as for the internet world we live in is important.

One way to generate sales is to use affiliate marketing techniques. On the internet you may affiliate with other companies like yourself to advertise on their sites for a percentage of the sales that are generated from your advertising on their site. It is easy to see why you as the owner of a business would want other agents to market in such a way. If you own the business you will find that having many people spend a little bit of money each month to advertise for you can gain you a great deal of advertising for less money then if you had done it yourself. This is because you are generating sales from each individual who is advertising and each affiliate does not have to spend hundreds of thousands of dollars to do the advertising. Resulting in more sales for less money spent equaling a greater profit for each party involved.

Most internet sites will have several affiliate businesses advertising through their site at once. Keeping track of these is easily done, and can help determine where the most effective advertising is done. When looking at this data the company can determine which advertising affiliates are most effective and can remove the ones that are not effective enough.

Testimonials can be a great way to drum up business. They are used just like word of mouth would be used only these are customers that are sharing their word of mouth in a way that more people then the ones that they immediately know can see and hear. Paid endorsements often fall short with average everyday citizens and can thus hurt the company, but satisfied customers are often not paid for their rave reviews and are therefore more believable then a celebrity would be.

When thinking about advertising you should never count out how much word of mouth advertising can bring to your company. If you go to the store and buy a product you love, you go home call your 2 best friends who love it as well and tell their two best friends you have begun a network of advertising for the product you bought. Many companies count on this and it is the best way to generate sales with little money spent on advertising.

To find the best home based business ideas and opportunities so you can work at home visit: http://www.allstaradvertising.net/.

Recommended: Plug-In Profit Site - Complete Money Making Site Setup FREE!

When companies are trying to get their online businesses growing, many are learning that turning to affiliates can improve their online presence. Since the introduction of the newspaper in the 19th century, companies have communicated with potential customers with advertising, but in a global economy, it takes global advertising to reach them all.

Many websites have found they can increase their advertising without increasing their advertising budget by offering other websites a commission on sales that they send to the online store. There is no cost to the company until the ad produces, as opposed to traditional advertising in which the company pays for the ad without any guarantee they will see a return on their investment. As the print and broadcast media continues to consolidate there are fewer companies with which to deal, resulting in higher prices and less competition for advertising dollar.

Additionally, traditionally advertising methods are limited in their audience, typically missing a large segment of a business’s targeted demographic. A business without an online presence can also benefit from targeted ads, but the means are limited to their local advertising outlets.
When a company wants to reach a global audience, it is recommended they use the same media their internet customers use…internet advertising. This present a couple of challenges in that with traditional ads there is no way to tell which advertising destination is working and the cost. Companies cannot be sure they are getting the best bang for their advertising buck.

Affiliate programs are designed to allow companies to place ads on their affiliates’ sites for free. They pay a commission for the ads if a visitor to that site goes to their website and makes a purchase. Typically, this commission is on a percentage basis and while many may not offer huge dollars, there are a few that offer much higher commissions based on the cost of the product or service being offered.

For the company trying to expand their offerings to the most customers possible, the use of affiliate programs can help them achieve their goal with a low initial cost. Allowing the affiliates the freedom to choose the size and style of the ads is more attractive to more affiliates and offering a decent commission will make them want to become a productive affiliate site.

The affiliates will want to market their own site to have more visitors to send to the companies’ sites of which they are an affiliate. A company that has thousands of affiliates spread around the globe will have thousands of more marketing opportunities to reach a much larger audience. Most affiliates are savvy in the ways of internet marketing and will focus their efforts to the best audience that may be interested in visiting their affiliated companies.

Companies can track the number of visitors they receive from each of their affiliates and can reward the top producing sites beyond the basic commission if they so desire and can also ask unproductive sites to remove their adds. Choosing the most productive sites can help boost business, sales and profit.

To find the best home based business ideas and opportunities so you can work at home visit: http://www.allstaradvertising.net/.

Recommended: Plug-In Profit Site - Complete Money Making Site Setup FREE!

Advertising has never been as important or as varied in form as it is in today’s business world. Though it doesn’t take a degree in communications to create a successful ad campaign, nor is it a matter of happenstance and luck (though both of these may play a part in what lies ahead). When you are trying to decide what tactics to use to get the word out about your business, you should understand that simply following the course of a previously successful campaign, by some other business, is not always the right course of action. One truism in the world of advertising is that different companies get different results with different campaigns. To make the most out of your advertising, you’ll need to look inward. Decide what salient points you want to get across, what method would be best in doing this, and in what areas your advertising would be best received. The answers to these questions will give you an immediate head start to creating a successful ad campaign.


The first thing you’ll need to decide when designing an ad campaign is who your target audience is. Once this decision is made, you’ll have a better idea of what to say to them, and how to say it. Most importantly, you’ll be able to find out the best ways to reach them. If your target audience,for example, is the rich and affluent, it will be a waste of your money to purchase ad time during television shows these people are unlikely to be watching. If your target audience is blue collar,you might want to steer clear of advertising messages and avenues that are more likely to appeal to the rich. Demographics are the numbers advertisers live and die on. While some people argue that these statistics and numbers are stereotyping and unfair, the truth remains that they are surprisingly effective. If you want to reach a potential audience, you’ll need to spend some time researching these individuals and families and find out where to reach them.

One of the biggest mistakes many first time advertisers make is to assume anyone cares about what they have to say. They don’t. Your job is to make them care through a quality campaign. While you and your friends and family members may be thrilled with your full color ad in the local paper, most everyone else will just consider it one more thing to flip by on the way to the news. If your ad is just like everyone else’s, this will go double. People stop and take a look at things that are out of the ordinary. Sometimes the best ads make no sense at all upon first look. Sometimes they even serve to annoy or aggravate the audience. This, surprisingly, is a rather effective form of advertising. While a certain percentage of people may see an irritating advertisement and make astatement like, “I will never shop there,”, a great percentage of these same people will not follow through on this vow. They can hate your advertisement, they can fail to fully “get” youradvertisement. What they must not do is ignore your advertisement.


Finally, find out what the competition is doing. Do it better. If they are having success advertising on a certain channel, buy advertising during the same time slots and make your ads flashier, more direct, and more creative than theirs. Advertising is a fascinating and expansive field, but it is also cutthroat. Make sure you come ready to play hard.


To find the best home based business ideas and opportunities so you can work at home visit: http://www.allstaradvertising.net/.

Recommended: Plug-In Profit Site - Complete Money Making Site Setup FREE!

With Americans focused more than ever before on the environment, big businesses are looking toattract these like minded people with programs and policies that are considered environmentallyfriendly. While some of these programs and policies are undoubtedly just for show, othercorporations are taking big strides in providing better products and services from a globalwarming standpoint. The business of environmental responsibility is going to have an impact onthis country in the next decade. Here we will take a look at how some companies and industriesare responding to the science.

One of the first major retailers to take great leaps forward in environmentally conscious businesspractices is none other Wal-Mart. The company has made headlines in recent years throughconcerted efforts to lower toxicity levels in their products, move away from plastic packagingwhich can take a toll on the environment, and an increased focus on the sale of long lastingfluorescent lightbulbs. While Wal-Mart has taken plenty of heat for its business practices in thepast, few are coming out against these moves toward environmental consciousness. Perhapsbecause they have gone above and beyond the call of duty when creating a layer of transparencyto their efforts. Of course, only time will tell if Wal-Mart remains committed to this new trend,but in the meantime they are becoming a recognized leader in the effort to clean up the Earth.

While there are still those wondering what happened to the electric cars that seemed like such aninevitable step in the last decade, the automobile industry is slowly embracing a move towardalternative fuel sources. This includes the new spate of hybrid cars on the road, as well as effortsbeing made to improve fuel economy in internal combustion engines. There is also talk andresearch going toward hydrogen fuel cells in the future, though some members of the analyticcommunity are skeptical. These movements come as gas prices in America are reaching recordhighs and there is increased pressure to find ways of decreasing our dependancy on foreign oil.The changes to other methods of fuel not only satisfies this crowd but reduces the carbonfootprint left by each car driver in the United States.

Speaking of carbon, the biggest overall trend in the American business landscape is a movementtoward carbon neutrality. This means, of course, offering products, services, and packaging thatleave the world no worse off than it was before. Of course, as with anything, analysts wonderhow much of this supposed carbon neutrality is simply hype, and how much is truly an effort tomove in a new direction. The American consumer, as a whole, can sadly not be expected to tellthe difference.

It remains to be seen how much of our current trend toward green business and individualpractices is here for the long haul and how much is merely a passing fad. Certainly people andgovernment have been moving in a trend toward recycling for some time, but much of this newworry has come from explosive media damnations, such as Al Gore’s documentary. In themeantime, we will have to watch and see how many companies jump on the environmentalbandwagon.

To find the best home based business ideas and opportunities so you can work at home visit: http://www.allstaradvertising.net/.

Recommended: Plug-In Profit Site - Complete Money Making Site Setup FREE!